Tag: AdWeek

March 17, 2019 | Advertising, Industry, Featured

10 tips for democratizing your marketing plan

[Note: this article first appeared in BHM BIZ] Marketing used to be monologue. To buy or not to buy. That was the question. Brands spoke to their audiences through media with which we are all familiar – television, radio, print, billboards, etc. But that’s all changed. With the advent of social media and electronically shared… Read More