There’s a Native American legend that goes like this: A grandfather sat with his grandson high on a mountain overlooking a valley. Seeing the beautiful day as a time when he might teach the boy something, the old man began. “Inside me, there are two wolves fighting. One is anger, envy, sorrow, regret, greed, arrogance,… Read More
You can’t read anything marketing or advertising related these days without hearing about “social media.” As an owner of an advertising agency, I’ve been trying to get my head around it. First, what is happening in social networking is not “media.” Media is traditionally how companies and products talk TO US. Social networking – Facebook,… Read More
If you haven’t been dialed into this incredible viral video campaign, it’s not too late to enjoy it. You might have seen the initial Old Spice body wash commercials featuring former NFL star Isaiah Mustafa as “the man you ladies wished your man was like.” The commercials were quick, fun and unexpected. But the follow-up… Read More